Flood waters and sign

Some time back, a friend posted in a group we both frequent. She was frustrated with the flood of conflicting marketing advice for authors, and listed some of the contradictory advice she’d heard.

  1. Socialize with non-writers on Facebook. Don’t try to sell. Make friends.
  2. Advertise on Facebook.
  3. Advertise on Amazon.
  4. Forget Facebook and Amazon. Focus on Goodreads instead.
  5. Forget Goodreads. LibraryThing is the place to be.
  6. Advertise on other sites.
  7. Give away books on Net Galley.
  8. Don’t give away books for free. It invites pirates!
  9. Give away one book to entice readers.
  10. List with genre sites.
  11. Concentrate on Twitter.
  12. Forget promotion. Sign up with KU.

While I can’t stem the flood of contradictory and often counter-intuitive advice, I can offer my experiences. I spent a lot of time sorting through a veritable avalanche of marketing advice to come up with my strategy. These are my answers, backed up with research and personal experience.

Continue reading “Throttling the Flood of Conflicting Advice”

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Danger: Bad Advice Ahead

There’s a never-ending flood of writing advice out there for aspiring authors. Some of the best I’ve heard is also the simplest and the most universal, like this bit from Stephen King’s On Writing:

If you want to be a writer, you must do two things above all others: read a lot and write a lot.

On the flip side, there’s tons of advice aspiring authors could probably do without. Today I’m here to tackle the misconceptions and one-size-fits-all solutions, and explain why they really aren’t helpful.

Continue reading “On Questionable Writing Advice”

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